Product flagged
New Brand So pink
Product reviews
Type Product Card addedAugust 10 Threat lists flagged Reviews1
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Threat lists · flagged Product safety recall
Official safety regulators published alerts about a product of this kind.
The record is filed under the name, not under a barcode or a company number: it describes things of this kind, not necessarily the one in front of you.
Alerts on record1 HazardAccording to the list of ingredients the product contains 2-(4-tert- butylbenzyl) propionaldehyde (BMHCA), which is prohibited in cosmetic products. BMHCA may harm the reproductive system, may harm the health of the unbo RiskSerious risk Country of originItaly First alertAugust 30, 2024 Latest alertAugust 30, 2024 On our lists sinceAugust 10, 2026
What to do: Check the maker, the batch and the date of the exact item you have — the alert is about this kind of product.
Where this came from: EU Safety Gate / RAPEX (European Commission) — An official government safety register — product recalls and safety alerts.
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Reviews · 1
New Brand So pink is the kind of fragrance name that signals pink, sweet, and easy-going before the bottle even matters. By our assessment, that makes it a likely everyday scent for someone who wants a soft, playful profile rather than something sharp or formal. The upside of that approach is simplicity: these perfumes usually aim for a friendly fruity-floral feel that does not ask much from the wearer. The downside is equally clear, because a name this broad usually means a familiar smell with little room for surprise or depth. In practice, that often means something light, quick to read, and not built for heavy statement wear. It sits in the crowded middle of cheap-to-midrange feminine scents, where recognisable sweetness matters more than character. New Brand So pink is for people who want an uncomplicated pink-leaning perfume and do not mind that it may stay that way from first spray to drydown.
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