Moschino Forever

Moschino Forever belongs to the playful side of designer fragrance, where the bottle, the name, and the scent all aim for a bit of attitude. By our assessment, it works best as a bright, recognisable perfume rather than a subtle skin scent that disappears into the background. The drawback is that this kind of fragrance can lean more on brand identity and sweetness than on depth, so it will not suit someone looking for something restrained or minimal. In practice it is the sort of bottle people notice before they can even describe the notes. It sits among fashion-house perfumes that trade on personality first and nuance second, and Moschino Forever is most at home when that loud, polished style is the point.