GLAMOUR Code

GLAMOUR Code sounds like the most stripped-down of the bunch, a name that usually belongs to a fragrance or beauty product trying to look sleek and modern. By our assessment, its main strength is that it can suggest a cleaner, more controlled style than the louder GLAMOUR names around it. The downside is that it gives almost no clue about the actual scent family, so the buyer is left with branding rather than detail. In practice, a product like this is judged by whether the formula matches the crisp, polished idea the name implies; if it does not, the label becomes more pose than promise. It sits in the same lifestyle-fragrance territory as the other GLAMOUR items, but with less scenery and more plain polish. GLAMOUR Code is for someone who wants a neat, urban-sounding scent idea and does not need the bottle to explain itself at length.