Stars Communications Ltd

Stars Communications Ltd is the kind of name that tries to sound broad enough for telecom, media, or digital services, but still gives away very little. By our assessment, that makes it a typical small or medium private company name: neat, usable, and not especially revealing. Its strength is flexibility, because it can sit on a telecom reseller, a marketing outfit, or a service business without sounding off-key. The downside is the same vagueness; outside of a website or filing, there is no concrete line of work to hold onto. In practice the name is easy to file away and easy to forget, which is fine if the company mostly works behind the scenes. It sits well below the major communications brands that have a clear product and a public footprint. For that reason the rating stays modest, driven more by the generic corporate shape than by any visible substance.