SAKET PARIKH

SAKET PARIKH has the bluntness of a personal name used as a company name, which tells you very little about the work behind it. By our assessment, that makes it a thin entry: it may stand for a boutique firm, a private vehicle, or a small professional practice, but none of that is stated here. The strength of such names is their directness; the downside is that they do not describe the offer, so the reader is left guessing. In use, the name is memorable enough, yet it carries no built-in clue about scale or field. It sits far behind companies whose business can be named in one sentence, and that is enough to keep the rating plain.