KALETA LTD

KALETA LTD has the shape of a small commercial company name, the sort that could sit anywhere from trade to local services without giving much away. By our assessment, its main strength is brevity: it is easy to file, easy to print, and easy to keep out of the way of the actual business. The problem is that brevity also leaves it blank, so the name does not tell a reader what the company sells or does. In use, that means the label works more as a legal marker than as a guide to the business itself. It is a perfectly ordinary corporate shell, and that is all the name itself manages to promise.