Balorac Inc.

Balorac Inc. is a blank corporate name in the best and worst sense: it could belong to almost any ordinary business, from trading to services to back-office work. By our assessment, that anonymity is its main weakness, because nothing in the name tells a buyer what it actually does or where its competence lies. The upside is that such companies can stay focused on operations instead of presentation, and sometimes that is exactly what a client wants from a vendor. Balorac Inc. leaves the real test to the first conversation and the paperwork that follows.