SHIFT

SHIFT has the feel of a token built for movement in the market first and a clear job second. By our assessment, it belongs to the ordinary cryptocurrency pile: something that may appeal to people who like trading names and price swings, but that offers no obvious public function from the record in front of us. The advantage of that kind of coin is the simple, familiar crypto format; the disadvantage is that without a concrete use case it becomes just another symbol on a screen. In practice, SHIFT is the sort of thing people watch, not the sort of thing that changes how payments or software work. It sits well below the more established crypto names and never escapes the feeling of being mainly a ticker.